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GTM Context Graph

Know the customer.
Without the catch-up.

RevTech pulls, transforms and manages your connected data, then brings it together with company knowledge and business rules. Your team spends less time piecing together the customer story and more time using it.

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See how RevTech connects customer context, agent-prepared work and human review.

In short

What is GTM Context Graph?

GTM Context Graph is the shared business context RevTech captures and uses across its fully managed AI agents. It connects customer records, activity, company knowledge, GTM processes, and business rules so agents prepare work from the same understanding your team uses.

What is GTM Context Graph?

GTM Context Graph is the shared business context RevTech captures and uses across its fully managed AI agents. It connects customer records, activity, company knowledge, GTM processes, and business rules so agents prepare work from the same understanding your team uses.

Capture the customer picture

Bring accounts, contacts, deals, ownership, and activity together. Keep the history with the relationship.

Bring your business knowledge

Give agents your ICP, sales process, policies, and approved content. Make preparation reflect how your business works.

Put that context to work

Use the same foundation for priorities, account plans, campaign preparation, and revenue questions. Review the work with its context close.

How to use it

Capture the context behind the customer.

RevTech connects accounts, contacts, deals, ownership, and activity. Agents draw on that shared picture to prepare work, while your team keeps the relationship and the decisions.

Connect the account and its people
Keep deals and activity in context
Carry ownership into the next step
Learn how your team works with agents
An account record in RevTech, bringing deals, contacts, campaigns and plays on the account into one view.
The account record that keeps work moving between meetings. Open deals, the people involved, the campaigns the account is enrolled in and the plays running against it are held together in one place, so nothing on the account depends on a rep remembering it. Screenshot of the RevTech application; sample data.
The RevTech governed artifact library.
The artifact library: the messaging guides, ICPs and case studies agents draw on, governed in one place. Screenshot of the RevTech application; sample data.
In practice

Put your business knowledge to work.

Your ICP, sales process, policies, and approved content give agents the context behind your priorities. Keep this material current so preparation reflects how your business works.

Bring your approved company knowledge
Keep processes and business rules current
Review the work in its business context

Questions teams ask

Practical answers for teams evaluating the GTM Context Graph.

GTM Context Graph is the shared business context RevTech captures and uses across its fully managed AI agents. It connects customer records, activity, company knowledge, GTM processes, and business rules so agents prepare work from the same understanding your team uses.
Approved ICP definitions, positioning, policies, sales processes and content can complement connected CRM records. Keep that material current so agents work from the right foundation.
No. Your CRM remains the system of record. RevTech connects its records with approved business knowledge to prepare work.
Your agents should understand the business behind the task. Shared context connects what they prepare to your customers, your priorities, and how your team works.
Your team sets the business direction, access and approval expectations. People remain responsible for customer relationships, important decisions and commitments.
This capability is part of RevTech. Availability of individual actions depends on your connected data, permissions and configuration. Review pricing or talk to Sales to confirm the right scope for your team.
Demo

See how the work gets done.

Explore how agents prepare work across your revenue teams, and how people review it, guide it and decide what happens next. Fictional data. Real product.

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Keep the work connected.

Explore the next capabilities that connect to this work.