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    <title>RevTech Blog</title>
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    <description>Ideas for better revenue work from RevTech, which runs fully managed AI agents for go-to-market teams.</description>
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    <lastBuildDate>Fri, 16 Oct 2026 00:00:00 GMT</lastBuildDate>
    <item>
      <title>Pipeline coverage: test concentration before trusting the multiple</title>
      <link>https://revtech.ai/blog/pipeline-coverage-concentration-risk</link>
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      <pubDate>Fri, 16 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Test pipeline coverage for large-deal and shared-dependency risk, then turn the result into a practical decision about attention, capacity and expectations.</description>
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    <item>
      <title>Falling funnel conversion? Check the segment mix first</title>
      <link>https://revtech.ai/blog/funnel-conversion-mix-shift</link>
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      <pubDate>Fri, 16 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Separate a change in opportunity mix from a real conversion problem using comparable cohorts, a worked calculation and an operating decision.</description>
    </item>
    <item>
      <title>A closed-lost review that changes qualification</title>
      <link>https://revtech.ai/blog/closed-lost-no-decision-review</link>
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      <pubDate>Fri, 16 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Separate competitive loss, no decision and unknown outcomes, then turn a small evidence review into one testable change to opportunity qualification.</description>
    </item>
    <item>
      <title>How to allocate scarce solution-engineering time</title>
      <link>https://revtech.ai/blog/solution-engineering-capacity-allocation</link>
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      <pubDate>Fri, 16 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Prioritize solution-engineering requests by buyer readiness, decision value and scoped effort, with a practical capacity example and release rules.</description>
    </item>
    <item>
      <title>Set an opportunity-creation threshold people can use</title>
      <link>https://revtech.ai/blog/opportunity-creation-qualification-threshold</link>
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      <pubDate>Fri, 16 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Define when a conversation becomes a counted opportunity, preserve useful early interest, and test the threshold without inflating pipeline or hiding uncertainty.</description>
    </item>
    <item>
      <title>Segment Accounts by the Service They Need</title>
      <link>https://revtech.ai/blog/account-segmentation-service-intensity</link>
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      <pubDate>Fri, 16 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Separate account value from service intensity so coverage decisions reflect customer complexity, promised work and the capacity your team can deliver.</description>
    </item>
    <item>
      <title>Change a Sales Rule Without Rewriting the Quarter</title>
      <link>https://revtech.ai/blog/midquarter-sales-process-change</link>
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      <pubDate>Fri, 16 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Introduce a commercial rule mid-quarter with an effective date, explicit treatment for open deals and reporting that preserves what the team knew before.</description>
    </item>
    <item>
      <title>A Discount Exception Needs a Decision Brief</title>
      <link>https://revtech.ai/blog/discount-exception-decision-brief</link>
      <guid isPermaLink="true">https://revtech.ai/blog/discount-exception-decision-brief</guid>
      <pubDate>Fri, 16 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Give a CRO the buyer evidence, full concession, alternatives and conditions needed to decide a discount exception without reconstructing the deal.</description>
    </item>
    <item>
      <title>Build a Revenue Downside Scenario Around Shared Dependencies</title>
      <link>https://revtech.ai/blog/revenue-downside-scenario-planning</link>
      <guid isPermaLink="true">https://revtech.ai/blog/revenue-downside-scenario-planning</guid>
      <pubDate>Fri, 16 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Test which deals could move together, remove duplicate exposure and connect a downside scenario to a decision before the quarter becomes harder to change.</description>
    </item>
    <item>
      <title>Plan Renewal Capacity Before the Calendar Gets Crowded</title>
      <link>https://revtech.ai/blog/renewal-calendar-capacity-planning</link>
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      <pubDate>Fri, 16 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Translate renewal dates into the weeks when preparation, customer conversations and commercial reviews need capacity, with a worked planning example.</description>
    </item>
    <item>
      <title>Allocate an agent budget by the work people can use</title>
      <link>https://revtech.ai/blog/managed-agent-budget-allocation</link>
      <guid isPermaLink="true">https://revtech.ai/blog/managed-agent-budget-allocation</guid>
      <pubDate>Fri, 16 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Allocate a managed-agent budget across workflows using accepted work, review capacity and marginal value, with an illustrative portfolio decision.</description>
    </item>
    <item>
      <title>Reconcile bookings to ARR without losing the exceptions</title>
      <link>https://revtech.ai/blog/bookings-to-arr-reconciliation</link>
      <guid isPermaLink="true">https://revtech.ai/blog/bookings-to-arr-reconciliation</guid>
      <pubDate>Fri, 16 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Build a bookings-to-ARR reconciliation that separates recurring value, start dates and exceptions, with named owners and a worked example.</description>
    </item>
    <item>
      <title>Who decides what a revenue metric means?</title>
      <link>https://revtech.ai/blog/revenue-definition-decision-rights</link>
      <guid isPermaLink="true">https://revtech.ai/blog/revenue-definition-decision-rights</guid>
      <pubDate>Fri, 16 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Resolve disputed revenue metrics with decision rights, versioned definitions and worked examples, while preserving Finance and functional authority.</description>
    </item>
    <item>
      <title>Did the sales cycle slow down, or did the deal mix change?</title>
      <link>https://revtech.ai/blog/sales-cycle-cohort-comparison</link>
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      <pubDate>Fri, 16 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Compare sales-cycle length by cohort, segment and maturity before changing the sales process, with a worked mix-shift example.</description>
    </item>
    <item>
      <title>Agree what a B2B pilot must decide before it starts</title>
      <link>https://revtech.ai/blog/b2b-pilot-success-criteria</link>
      <guid isPermaLink="true">https://revtech.ai/blog/b2b-pilot-success-criteria</guid>
      <pubDate>Fri, 16 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Define B2B pilot success around a buyer decision, evidence and a named owner, with a worked evaluation example and clear exit choices.</description>
    </item>
    <item>
      <title>Give your executive sponsor one job in the deal</title>
      <link>https://revtech.ai/blog/executive-sponsor-deal-intervention</link>
      <guid isPermaLink="true">https://revtech.ai/blog/executive-sponsor-deal-intervention</guid>
      <pubDate>Fri, 16 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Decide when an executive belongs in a sales conversation, prepare one useful ask, and keep the account owner responsible for follow-through.</description>
    </item>
    <item>
      <title>Preserve the event conversation in the sales handoff</title>
      <link>https://revtech.ai/blog/event-lead-conversation-handoff</link>
      <guid isPermaLink="true">https://revtech.ai/blog/event-lead-conversation-handoff</guid>
      <pubDate>Fri, 16 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Turn event conversations into useful sales handoffs by preserving the buyer’s question, promised next step and receiving owner alongside attendance data.</description>
    </item>
    <item>
      <title>Design a campaign around the decision you want to learn</title>
      <link>https://revtech.ai/blog/campaign-hypothesis-decision-design</link>
      <guid isPermaLink="true">https://revtech.ai/blog/campaign-hypothesis-decision-design</guid>
      <pubDate>Fri, 16 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Write a campaign hypothesis that leads to a real decision about audience, message or offer, with evidence, review timing and clear limits on the conclusion.</description>
    </item>
    <item>
      <title>Investigate declining customer usage before choosing a response</title>
      <link>https://revtech.ai/blog/customer-usage-decline-diagnosis</link>
      <guid isPermaLink="true">https://revtech.ai/blog/customer-usage-decline-diagnosis</guid>
      <pubDate>Fri, 16 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Separate measurement changes, workflow changes and real adoption problems when customer usage falls, then choose a response grounded in the customer’s context.</description>
    </item>
    <item>
      <title>Will a renewal concession solve the customer’s problem?</title>
      <link>https://revtech.ai/blog/renewal-concession-versus-remediation</link>
      <guid isPermaLink="true">https://revtech.ai/blog/renewal-concession-versus-remediation</guid>
      <pubDate>Fri, 16 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Separate price, scope and unresolved delivery problems before offering a renewal concession, then agree a remedy the customer can evaluate.</description>
    </item>
    <item>
      <title>Deal slippage: find the decision that moved, not just the date</title>
      <link>https://revtech.ai/blog/diagnose-deal-slippage</link>
      <guid isPermaLink="true">https://revtech.ai/blog/diagnose-deal-slippage</guid>
      <pubDate>Fri, 09 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Diagnose slipped opportunities by separating buyer decisions, seller commitments and internal dependencies before choosing an intervention.</description>
    </item>
    <item>
      <title>When the rep and the forecast model disagree</title>
      <link>https://revtech.ai/blog/forecast-disagreement-rep-model</link>
      <guid isPermaLink="true">https://revtech.ai/blog/forecast-disagreement-rep-model</guid>
      <pubDate>Fri, 09 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Resolve forecast disagreements by comparing the evidence behind each view and identifying the next fact that could change the revenue call.</description>
    </item>
    <item>
      <title>Account reassignment is a customer continuity decision</title>
      <link>https://revtech.ai/blog/account-reassignment-customer-continuity</link>
      <guid isPermaLink="true">https://revtech.ai/blog/account-reassignment-customer-continuity</guid>
      <pubDate>Fri, 09 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Plan account and territory changes around active commitments, relationship context and accepted ownership so customers do not fall between teams.</description>
    </item>
    <item>
      <title>Turn rejected leads into a useful Sales–Marketing conversation</title>
      <link>https://revtech.ai/blog/rejected-lead-feedback-loop</link>
      <guid isPermaLink="true">https://revtech.ai/blog/rejected-lead-feedback-loop</guid>
      <pubDate>Fri, 09 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Build a lead feedback loop that separates fit, timing, routing and follow-up so Marketing and Sales can change the right part of the revenue motion.</description>
    </item>
    <item>
      <title>Why useful agent outputs still go unused</title>
      <link>https://revtech.ai/blog/why-agent-outputs-go-unused</link>
      <guid isPermaLink="true">https://revtech.ai/blog/why-agent-outputs-go-unused</guid>
      <pubDate>Fri, 09 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Diagnose unused AI work by checking the decision, timing, trust and delivery path before adding more training or expanding output volume.</description>
    </item>
    <item>
      <title>Who owns expansion when Sales and CS see the same signal?</title>
      <link>https://revtech.ai/blog/sales-cs-expansion-ownership</link>
      <guid isPermaLink="true">https://revtech.ai/blog/sales-cs-expansion-ownership</guid>
      <pubDate>Fri, 09 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Define how Sales and Customer Success turn an expansion signal into a customer conversation without duplicate outreach or a premature pitch.</description>
    </item>
    <item>
      <title>Build a close plan around the buyer’s critical path</title>
      <link>https://revtech.ai/blog/close-plan-critical-path</link>
      <guid isPermaLink="true">https://revtech.ai/blog/close-plan-critical-path</guid>
      <pubDate>Fri, 09 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Work backward from the buyer’s intended start to expose approval dependencies, realistic dates and the decisions a close plan must support.</description>
    </item>
    <item>
      <title>When your customer sponsor leaves, rebuild the reason to renew</title>
      <link>https://revtech.ai/blog/customer-sponsor-change-renewal</link>
      <guid isPermaLink="true">https://revtech.ai/blog/customer-sponsor-change-renewal</guid>
      <pubDate>Fri, 09 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Respond to a customer sponsor change by preserving commitments, finding the new decision path and re-establishing the value the customer wants next.</description>
    </item>
    <item>
      <title>Build a RevOps service catalog that protects strategic work</title>
      <link>https://revtech.ai/blog/revops-service-catalog</link>
      <guid isPermaLink="true">https://revtech.ai/blog/revops-service-catalog</guid>
      <pubDate>Fri, 09 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Define the recurring work RevOps owns, what teams can expect, and which requests need a business decision before they enter the queue.</description>
    </item>
    <item>
      <title>Stop asking one revenue meeting to do three jobs</title>
      <link>https://revtech.ai/blog/forecast-pipeline-coaching-meetings</link>
      <guid isPermaLink="true">https://revtech.ai/blog/forecast-pipeline-coaching-meetings</guid>
      <pubDate>Fri, 09 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Separate the forecast call, pipeline review and coaching conversation so each meeting produces the decision its participants actually need.</description>
    </item>
    <item>
      <title>Sales stage exit criteria should describe buyer progress</title>
      <link>https://revtech.ai/blog/sales-stage-exit-criteria-buyer-evidence</link>
      <guid isPermaLink="true">https://revtech.ai/blog/sales-stage-exit-criteria-buyer-evidence</guid>
      <pubDate>Fri, 09 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Write stage exit criteria around observable buyer decisions so sellers, managers and RevOps can distinguish completed activity from real progress.</description>
    </item>
    <item>
      <title>How RevOps should choose what waits this quarter</title>
      <link>https://revtech.ai/blog/revops-quarterly-prioritization</link>
      <guid isPermaLink="true">https://revtech.ai/blog/revops-quarterly-prioritization</guid>
      <pubDate>Fri, 09 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Prioritize RevOps work by the decision it improves, the cost of delay and the recurring burden it removes, with a worked portfolio trade-off.</description>
    </item>
    <item>
      <title>Recovered time becomes coaching only if the calendar changes</title>
      <link>https://revtech.ai/blog/recovered-time-sales-coaching</link>
      <guid isPermaLink="true">https://revtech.ai/blog/recovered-time-sales-coaching</guid>
      <pubDate>Fri, 09 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Turn reduced sales-management preparation into useful coaching by choosing a specific behavior, protecting time and following through on practice.</description>
    </item>
    <item>
      <title>Multi-thread a deal without undermining your champion</title>
      <link>https://revtech.ai/blog/sales-multithreading-champion</link>
      <guid isPermaLink="true">https://revtech.ai/blog/sales-multithreading-champion</guid>
      <pubDate>Fri, 09 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Broaden a buying relationship by helping your champion involve the people needed for the next decision, with clear purpose and permission.</description>
    </item>
    <item>
      <title>Sequence AI agents around the next team’s capacity</title>
      <link>https://revtech.ai/blog/sequence-ai-agents-across-revenue-teams</link>
      <guid isPermaLink="true">https://revtech.ai/blog/sequence-ai-agents-across-revenue-teams</guid>
      <pubDate>Fri, 09 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Plan agent expansion across Sales, Marketing and CS by inspecting who receives the work and which downstream decision becomes the new constraint.</description>
    </item>
    <item>
      <title>Build the revenue review around the decision you need</title>
      <link>https://revtech.ai/blog/cro-revenue-review-decision-narrative</link>
      <guid isPermaLink="true">https://revtech.ai/blog/cro-revenue-review-decision-narrative</guid>
      <pubDate>Fri, 09 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Turn a CRO revenue update into a clear account of what changed, why it matters, the options available and the decision leadership must make.</description>
    </item>
    <item>
      <title>A sales next step should belong to the buyer too</title>
      <link>https://revtech.ai/blog/mutual-next-step-sales</link>
      <guid isPermaLink="true">https://revtech.ai/blog/mutual-next-step-sales</guid>
      <pubDate>Fri, 09 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Replace vague follow-up tasks with mutual next steps that name the buyer decision, each party’s contribution and the evidence of progress.</description>
    </item>
    <item>
      <title>More campaign drafts can mean fewer campaigns launched</title>
      <link>https://revtech.ai/blog/campaign-concurrency-review-capacity</link>
      <guid isPermaLink="true">https://revtech.ai/blog/campaign-concurrency-review-capacity</guid>
      <pubDate>Fri, 09 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Plan campaign concurrency around creative decisions, review and receiving-team capacity so AI-assisted production creates useful work instead of a backlog.</description>
    </item>
    <item>
      <title>A lead response SLA is a capacity promise</title>
      <link>https://revtech.ai/blog/lead-response-sla-capacity</link>
      <guid isPermaLink="true">https://revtech.ai/blog/lead-response-sla-capacity</guid>
      <pubDate>Fri, 09 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Design a lead response agreement around buyer intent, coverage and the work required to help, with a practical method for handling demand spikes.</description>
    </item>
    <item>
      <title>A customer business review should end with a decision</title>
      <link>https://revtech.ai/blog/customer-business-review-decisions</link>
      <guid isPermaLink="true">https://revtech.ai/blog/customer-business-review-decisions</guid>
      <pubDate>Fri, 09 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Build a useful customer business review around the customer’s objectives, evidence of progress and one or two decisions that shape the next period.</description>
    </item>
    <item>
      <title>HubSpot API Migration: Build an Impact Inventory</title>
      <link>https://revtech.ai/blog/hubspot-api-migration-inventory</link>
      <guid isPermaLink="true">https://revtech.ai/blog/hubspot-api-migration-inventory</guid>
      <pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Map HubSpot API versions, app architecture and workflow dependencies into a practical migration inventory before changing production integrations.</description>
    </item>
    <item>
      <title>HubSpot Pipelines API Migration: Protect Stage Meaning</title>
      <link>https://revtech.ai/blog/hubspot-pipelines-api-migration-stage-semantics</link>
      <guid isPermaLink="true">https://revtech.ai/blog/hubspot-pipelines-api-migration-stage-semantics</guid>
      <pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Prepare for HubSpot’s Pipelines API V1 retirement with stage mapping, downstream report checks and a controlled operational acceptance test.</description>
    </item>
    <item>
      <title>A Data Freshness Contract for Revenue Reporting</title>
      <link>https://revtech.ai/blog/data-freshness-contract-revenue-reporting</link>
      <guid isPermaLink="true">https://revtech.ai/blog/data-freshness-contract-revenue-reporting</guid>
      <pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Build revenue reports that distinguish source cutoffs, incomplete extracts and real zeroes, with a practical freshness contract and review checklist.</description>
    </item>
    <item>
      <title>Booked vs. Held Meetings: A HubSpot Evidence Guide</title>
      <link>https://revtech.ai/blog/booked-vs-held-meetings-hubspot</link>
      <guid isPermaLink="true">https://revtech.ai/blog/booked-vs-held-meetings-hubspot</guid>
      <pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Separate bookings, attendance, fit and opportunity creation in HubSpot reporting, using an outcome map and a small, auditable meeting cohort.</description>
    </item>
    <item>
      <title>CRM Merge Review Before an Agent Resumes Work</title>
      <link>https://revtech.ai/blog/crm-merge-review-agent-workflows</link>
      <guid isPermaLink="true">https://revtech.ai/blog/crm-merge-review-agent-workflows</guid>
      <pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Protect active GTM work during CRM merges with identity checks, history preservation and a post-merge acceptance review for downstream workflows.</description>
    </item>
    <item>
      <title>Restart a HubSpot Workflow Without Replaying Work</title>
      <link>https://revtech.ai/blog/restart-hubspot-workflow-without-replaying-work</link>
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      <pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Use a restart checklist to reconcile queued records, skipped actions and completed work before re-enabling a HubSpot workflow or connected agent.</description>
    </item>
    <item>
      <title>Unchecked Reply Status: A Safer Follow-up Queue</title>
      <link>https://revtech.ai/blog/unchecked-reply-status-sales-follow-up</link>
      <guid isPermaLink="true">https://revtech.ai/blog/unchecked-reply-status-sales-follow-up</guid>
      <pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Design a sales follow-up queue that distinguishes verified sends, replies and missing CRM activity, while preserving manual review and stop conditions.</description>
    </item>
    <item>
      <title>From Closed Won to Paid Start and First Value</title>
      <link>https://revtech.ai/blog/closed-won-paid-start-first-value-handoff</link>
      <guid isPermaLink="true">https://revtech.ai/blog/closed-won-paid-start-first-value-handoff</guid>
      <pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Separate commercial wins, payment, onboarding acceptance and first value with an evidence-based handoff that sales and customer success can inspect.</description>
    </item>
    <item>
      <title>Measure Cost per Accepted Agent Output</title>
      <link>https://revtech.ai/blog/cost-per-accepted-agent-output</link>
      <guid isPermaLink="true">https://revtech.ai/blog/cost-per-accepted-agent-output</guid>
      <pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Compare agent operating cost using accepted outputs, review effort and exception work, with a transparent illustrative calculation and budget controls.</description>
    </item>
    <item>
      <title>Expire Agent Knowledge Before It Misleads Buyers</title>
      <link>https://revtech.ai/blog/expire-agent-knowledge-before-it-misleads</link>
      <guid isPermaLink="true">https://revtech.ai/blog/expire-agent-knowledge-before-it-misleads</guid>
      <pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Give pricing, product and policy facts owners and review dates so GTM agents can flag stale knowledge and route uncertain claims for human review.</description>
    </item>
    <item>
      <title>Revenue Agent Operating Contract: What to Define Before Work Starts</title>
      <link>https://revtech.ai/blog/revenue-agent-operating-contract</link>
      <guid isPermaLink="true">https://revtech.ai/blog/revenue-agent-operating-contract</guid>
      <pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Define the objective, evidence, permissions, approvals, recovery and acceptance rules a revenue agent needs before it starts work.</description>
    </item>
    <item>
      <title>Build, Buy or Use Managed Revenue AI Agents?</title>
      <link>https://revtech.ai/blog/build-buy-managed-revenue-ai-agents</link>
      <guid isPermaLink="true">https://revtech.ai/blog/build-buy-managed-revenue-ai-agents</guid>
      <pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Compare building, buying and using fully managed revenue AI agents across control, operating ownership, reliability and change.</description>
    </item>
    <item>
      <title>Human Approval Thresholds for GTM Agents: A Reversibility Matrix</title>
      <link>https://revtech.ai/blog/human-approval-thresholds-gtm-agents</link>
      <guid isPermaLink="true">https://revtech.ai/blog/human-approval-thresholds-gtm-agents</guid>
      <pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Set human approval thresholds for GTM agents using action consequence, reversibility, evidence quality and policy confidence.</description>
    </item>
    <item>
      <title>RevOps Capacity Planning for AI Agents: Map Work Before You Automate</title>
      <link>https://revtech.ai/blog/revops-capacity-planning-for-ai-agents</link>
      <guid isPermaLink="true">https://revtech.ai/blog/revops-capacity-planning-for-ai-agents</guid>
      <pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Map recurring RevOps work, exception load and human judgment before assigning a workflow to AI agents.</description>
    </item>
    <item>
      <title>The Weekly Agent Operations Review: Run GTM Work by Exceptions</title>
      <link>https://revtech.ai/blog/weekly-agent-operations-review</link>
      <guid isPermaLink="true">https://revtech.ai/blog/weekly-agent-operations-review</guid>
      <pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Run a weekly review of agent work using backlog, exceptions, evidence, approvals and policy changes instead of activity counts.</description>
    </item>
    <item>
      <title>When Not to Use an AI Agent in GTM</title>
      <link>https://revtech.ai/blog/when-not-to-use-ai-agent-gtm</link>
      <guid isPermaLink="true">https://revtech.ai/blog/when-not-to-use-ai-agent-gtm</guid>
      <pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Recognize the GTM work that should remain deterministic, human-led or unresolved before an AI agent is introduced.</description>
    </item>
    <item>
      <title>An Agent RACI for GTM: Clear Ownership Across People and Managed Agents</title>
      <link>https://revtech.ai/blog/agent-raci-for-gtm</link>
      <guid isPermaLink="true">https://revtech.ai/blog/agent-raci-for-gtm</guid>
      <pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Define accountable people, managed agent responsibilities and escalation paths for recurring GTM workflows.</description>
    </item>
    <item>
      <title>HubSpot Agent Readiness: A Practical Portal Checklist</title>
      <link>https://revtech.ai/blog/hubspot-agent-readiness-checklist</link>
      <guid isPermaLink="true">https://revtech.ai/blog/hubspot-agent-readiness-checklist</guid>
      <pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Prepare a HubSpot portal for agentic work by checking objects, properties, associations, permissions, limits and audit evidence.</description>
    </item>
    <item>
      <title>Revenue Agent Service Levels: Reliability Measures Beyond Task Count</title>
      <link>https://revtech.ai/blog/revenue-agent-service-levels</link>
      <guid isPermaLink="true">https://revtech.ai/blog/revenue-agent-service-levels</guid>
      <pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Define service levels for revenue agents using coverage, timeliness, review, recovery and evidence quality rather than task volume.</description>
    </item>
    <item>
      <title>Change Management for Agentic GTM: Build a New Operating Rhythm</title>
      <link>https://revtech.ai/blog/change-management-agentic-gtm</link>
      <guid isPermaLink="true">https://revtech.ai/blog/change-management-agentic-gtm</guid>
      <pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Introduce managed GTM agents with clear role changes, review habits, escalation paths and adoption measures.</description>
    </item>
    <item>
      <title>How to choose your first managed GTM workflow</title>
      <link>https://revtech.ai/blog/choose-first-managed-gtm-workflow</link>
      <guid isPermaLink="true">https://revtech.ai/blog/choose-first-managed-gtm-workflow</guid>
      <pubDate>Tue, 22 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Choose a first managed GTM workflow using explicit boundaries, available evidence, human review capacity and a practical pilot acceptance contract.</description>
    </item>
    <item>
      <title>Partner referral handoffs: define acceptance before automating the next step</title>
      <link>https://revtech.ai/blog/partner-referral-handoff-contract</link>
      <guid isPermaLink="true">https://revtech.ai/blog/partner-referral-handoff-contract</guid>
      <pubDate>Tue, 22 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Design a partner referral handoff with evidence, ownership, acceptance states and a clear exception path before granting an agent broader action rights.</description>
    </item>
    <item>
      <title>Long-horizon revenue agents: how to govern work that runs for days</title>
      <link>https://revtech.ai/blog/long-horizon-revenue-ai-agents</link>
      <guid isPermaLink="true">https://revtech.ai/blog/long-horizon-revenue-ai-agents</guid>
      <pubDate>Mon, 14 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Learn how to govern revenue AI agents that work for days with durable state, checkpoints, approvals, idempotent recovery and clear ownership.</description>
    </item>
    <item>
      <title>Multi-agent orchestration for GTM: designing safe handoffs across revenue teams</title>
      <link>https://revtech.ai/blog/multi-agent-orchestration-gtm</link>
      <guid isPermaLink="true">https://revtech.ai/blog/multi-agent-orchestration-gtm</guid>
      <pubDate>Mon, 14 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Design multi-agent GTM workflows with explicit boundaries, evidence, permissions, handoff contracts, timeouts and recovery.</description>
    </item>
    <item>
      <title>CRM write safety for AI agents after HubSpot’s 2026-09 API change</title>
      <link>https://revtech.ai/blog/crm-write-safety-ai-agents-hubspot-2026-09</link>
      <guid isPermaLink="true">https://revtech.ai/blog/crm-write-safety-ai-agents-hubspot-2026-09</guid>
      <pubDate>Mon, 14 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Prepare AI agents for HubSpot CRM write validation with schema discovery, permission checks, idempotency and corrected retries.</description>
    </item>
    <item>
      <title>Revenue AI agent observability: what to log, measure and review</title>
      <link>https://revtech.ai/blog/revenue-ai-agent-observability</link>
      <guid isPermaLink="true">https://revtech.ai/blog/revenue-ai-agent-observability</guid>
      <pubDate>Mon, 14 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Learn what to log and review across revenue AI agent context, tool calls, policy checks, approvals, exceptions, cost and CRM evidence.</description>
    </item>
    <item>
      <title>Revenue AI exception handling: retries, escalations and recovery without duplicate work</title>
      <link>https://revtech.ai/blog/revenue-ai-agent-exception-handling</link>
      <guid isPermaLink="true">https://revtech.ai/blog/revenue-ai-agent-exception-handling</guid>
      <pubDate>Mon, 14 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Design revenue AI workflows that classify failures, checkpoint progress, reconcile state, retry safely and prevent duplicate customer work.</description>
    </item>
    <item>
      <title>How to evaluate a revenue agent before it can write to CRM</title>
      <link>https://revtech.ai/blog/evaluate-revenue-ai-agent-before-crm-access</link>
      <guid isPermaLink="true">https://revtech.ai/blog/evaluate-revenue-ai-agent-before-crm-access</guid>
      <pubDate>Mon, 14 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Use representative scenarios, evidence checks and staged permissions to decide whether a revenue AI agent is ready to write to CRM.</description>
    </item>
    <item>
      <title>Which sales forecasting method can your data actually support?</title>
      <link>https://revtech.ai/blog/sales-forecasting-method-data-readiness</link>
      <guid isPermaLink="true">https://revtech.ai/blog/sales-forecasting-method-data-readiness</guid>
      <pubDate>Mon, 14 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Compare sales forecasting methods by data maturity, revenue motion and evidence requirements before choosing stage, multivariable or AI forecasting.</description>
    </item>
    <item>
      <title>Renewal forecasting needs its own model: a practical revenue guide</title>
      <link>https://revtech.ai/blog/renewal-forecasting-model</link>
      <guid isPermaLink="true">https://revtech.ai/blog/renewal-forecasting-model</guid>
      <pubDate>Mon, 14 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Build a renewal forecast using contract, adoption, value, support, stakeholder and commercial evidence instead of new-business stage probabilities.</description>
    </item>
    <item>
      <title>Buying-stage progression vs. pipeline attribution: what marketing can actually prove</title>
      <link>https://revtech.ai/blog/buying-stage-progression-vs-pipeline-attribution</link>
      <guid isPermaLink="true">https://revtech.ai/blog/buying-stage-progression-vs-pipeline-attribution</guid>
      <pubDate>Mon, 14 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Separate modeled buying-stage movement from tracked campaign visits, verified CRM relationships and documented pipeline influence.</description>
    </item>
    <item>
      <title>AI lead qualification agent vs. chatbot: where the workflow changes</title>
      <link>https://revtech.ai/blog/ai-lead-qualification-agent-vs-chatbot</link>
      <guid isPermaLink="true">https://revtech.ai/blog/ai-lead-qualification-agent-vs-chatbot</guid>
      <pubDate>Mon, 14 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Compare AI lead qualification agents and chatbots across identity, evidence, rules, CRM writes, routing, consent and measurement.</description>
    </item>
    <item>
      <title>How to turn a campaign brief into content your team can review</title>
      <link>https://revtech.ai/blog/campaign-brief-to-reviewable-content</link>
      <guid isPermaLink="true">https://revtech.ai/blog/campaign-brief-to-reviewable-content</guid>
      <pubDate>Sat, 12 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Turn a campaign brief into a governed content package by defining the audience, asset scope, associations and human review before release.</description>
    </item>
    <item>
      <title>How to turn a spoken deal update into reviewable CRM work</title>
      <link>https://revtech.ai/blog/voice-update-to-crm-work</link>
      <guid isPermaLink="true">https://revtech.ai/blog/voice-update-to-crm-work</guid>
      <pubDate>Sat, 12 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Turn spoken meeting context into proposed CRM updates, follow-up and next steps while keeping clarification and human approval in the workflow.</description>
    </item>
    <item>
      <title>How to test lead routing before a flow goes live</title>
      <link>https://revtech.ai/blog/test-lead-routing-before-launch</link>
      <guid isPermaLink="true">https://revtech.ai/blog/test-lead-routing-before-launch</guid>
      <pubDate>Sat, 12 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Check a lead flow’s treatment, source associations, owner rules and simulation result before a real form submission tests the design.</description>
    </item>
    <item>
      <title>How to verify the evidence behind an AI analyst answer</title>
      <link>https://revtech.ai/blog/verify-ai-analyst-evidence</link>
      <guid isPermaLink="true">https://revtech.ai/blog/verify-ai-analyst-evidence</guid>
      <pubDate>Sat, 12 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Check the period, scope, population and supporting records behind an AI-generated revenue answer before using it in a decision.</description>
    </item>
    <item>
      <title>How to find the missing buyer in a deal review</title>
      <link>https://revtech.ai/blog/find-missing-buyer-deal-review</link>
      <guid isPermaLink="true">https://revtech.ai/blog/find-missing-buyer-deal-review</guid>
      <pubDate>Sat, 12 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Use buying-group roles, deal conditions and next-step context to identify the stakeholder gap that matters before the opportunity advances.</description>
    </item>
    <item>
      <title>How to prepare for an account meeting from the CRM record</title>
      <link>https://revtech.ai/blog/prepare-account-meeting-from-crm</link>
      <guid isPermaLink="true">https://revtech.ai/blog/prepare-account-meeting-from-crm</guid>
      <pubDate>Sat, 12 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Build a current account-meeting brief from the CRM record by checking stakeholders, risks, goals, engagement and the proposed next action.</description>
    </item>
    <item>
      <title>How to build a post-pilot re-engagement RevPlay</title>
      <link>https://revtech.ai/blog/post-pilot-reengagement-revplay</link>
      <guid isPermaLink="true">https://revtech.ai/blog/post-pilot-reengagement-revplay</guid>
      <pubDate>Sat, 12 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Turn post-pilot follow-up into a timed RevPlay with explicit eligibility, step purposes, instructions, actions and human review before activation.</description>
    </item>
    <item>
      <title>How to give an AI messaging sequence one clear job</title>
      <link>https://revtech.ai/blog/ai-messaging-sequence-purpose</link>
      <guid isPermaLink="true">https://revtech.ai/blog/ai-messaging-sequence-purpose</guid>
      <pubDate>Sat, 12 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Design an AI messaging framework with a specific outcome, approved references, one purpose per step and deliberate review before enrollment.</description>
    </item>
    <item>
      <title>Managed RevOps vs. RevOps consulting: who owns the work after the strategy?</title>
      <link>https://revtech.ai/blog/managed-revops-vs-revops-consulting</link>
      <guid isPermaLink="true">https://revtech.ai/blog/managed-revops-vs-revops-consulting</guid>
      <pubDate>Thu, 03 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Compare managed RevOps with consulting across strategy, workflow ownership, data operations, QA, recovery and measurable execution.</description>
    </item>
    <item>
      <title>CRM hygiene for AI agents: 8 checks before you automate revenue work</title>
      <link>https://revtech.ai/blog/crm-hygiene-for-ai-agents</link>
      <guid isPermaLink="true">https://revtech.ai/blog/crm-hygiene-for-ai-agents</guid>
      <pubDate>Thu, 03 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Learn the eight CRM hygiene checks revenue teams should complete before AI agents read, route or update customer and pipeline data.</description>
    </item>
    <item>
      <title>System of record vs. system of action: where revenue AI agents belong</title>
      <link>https://revtech.ai/blog/system-of-record-vs-system-of-action-revenue-ai</link>
      <guid isPermaLink="true">https://revtech.ai/blog/system-of-record-vs-system-of-action-revenue-ai</guid>
      <pubDate>Thu, 03 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>See where revenue AI agents belong—and how CRM records, cross-system orchestration, approvals, evidence and recovery should work together.</description>
    </item>
    <item>
      <title>From AI agent pilot to production: a 90-day RevOps rollout plan</title>
      <link>https://revtech.ai/blog/ai-agent-pilot-to-production-revops</link>
      <guid isPermaLink="true">https://revtech.ai/blog/ai-agent-pilot-to-production-revops</guid>
      <pubDate>Thu, 03 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>A practical 90-day plan for taking one revenue AI-agent workflow from pilot to governed production with evaluation, approvals and recovery.</description>
    </item>
    <item>
      <title>How to measure revenue AI agents: 12 metrics beyond activity</title>
      <link>https://revtech.ai/blog/revenue-ai-agent-metrics</link>
      <guid isPermaLink="true">https://revtech.ai/blog/revenue-ai-agent-metrics</guid>
      <pubDate>Thu, 03 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Measure revenue AI agents with 12 KPIs covering trustworthy completion, approvals, exceptions, recovery, adoption, cost and pipeline impact.</description>
    </item>
    <item>
      <title>The AI agent productivity paradox</title>
      <link>https://revtech.ai/blog/ai-agent-productivity-paradox</link>
      <guid isPermaLink="true">https://revtech.ai/blog/ai-agent-productivity-paradox</guid>
      <pubDate>Sat, 29 Aug 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Why more AI agents do not automatically improve sales productivity—and the operating model and KPIs that turn agent activity into value.</description>
    </item>
    <item>
      <title>AI agent governance for RevOps: a practical framework</title>
      <link>https://revtech.ai/blog/ai-agent-governance-revops</link>
      <guid isPermaLink="true">https://revtech.ai/blog/ai-agent-governance-revops</guid>
      <pubDate>Sat, 29 Aug 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>A practical framework for governing RevOps AI agents with risk tiers, permissions, approval queues, audit evidence, rollback and safe CRM actions.</description>
    </item>
    <item>
      <title>Revenue AI agents vs. automation: what to use where</title>
      <link>https://revtech.ai/blog/revenue-ai-agents-vs-automation</link>
      <guid isPermaLink="true">https://revtech.ai/blog/revenue-ai-agents-vs-automation</guid>
      <pubDate>Sat, 29 Aug 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Compare revenue AI agents, copilots and workflow automation using ambiguity, data access, action risk, reversibility and human judgment.</description>
    </item>
    <item>
      <title>What is RevTech? A practical guide to AI-native GTM</title>
      <link>https://revtech.ai/blog/what-is-revtech</link>
      <guid isPermaLink="true">https://revtech.ai/blog/what-is-revtech</guid>
      <pubDate>Thu, 27 Aug 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>RevTech provides fully managed AI agents for go-to-market teams. Learn how it differs from RevOps and point tools, and what your team still governs.</description>
    </item>
    <item>
      <title>AI for RevOps: 12 workflows that move pipeline</title>
      <link>https://revtech.ai/blog/ai-for-revops-workflows</link>
      <guid isPermaLink="true">https://revtech.ai/blog/ai-for-revops-workflows</guid>
      <pubDate>Thu, 27 Aug 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Explore 12 practical AI-for-RevOps workflows, including the data, approvals and KPIs needed to move pipeline safely.</description>
    </item>
    <item>
      <title>How to build a pipeline report that drives weekly action</title>
      <link>https://revtech.ai/blog/pipeline-report</link>
      <guid isPermaLink="true">https://revtech.ai/blog/pipeline-report</guid>
      <pubDate>Thu, 27 Aug 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Build a pipeline report that turns stage, movement and risk data into weekly owner actions, with a practical checklist and review agenda.</description>
    </item>
    <item>
      <title>The RevOps tech stack in 2026: from tools to AI agents</title>
      <link>https://revtech.ai/blog/revops-tech-stack</link>
      <guid isPermaLink="true">https://revtech.ai/blog/revops-tech-stack</guid>
      <pubDate>Thu, 27 Aug 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>A practical 2026 RevOps tech-stack framework for connecting CRM data, fully managed AI agents, governance and human decision-making.</description>
    </item>
    <item>
      <title>RevTech is now in public beta</title>
      <link>https://revtech.ai/blog/revtech-public-beta</link>
      <guid isPermaLink="true">https://revtech.ai/blog/revtech-public-beta</guid>
      <pubDate>Sun, 16 Aug 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>RevTech runs fully managed AI agents for GTM, now open in public beta. The whole platform is on, and signup runs through our team until self-serve opens.</description>
    </item>
    <item>
      <title>Capacity was always the constraint</title>
      <link>https://revtech.ai/blog/capacity-not-ambition</link>
      <guid isPermaLink="true">https://revtech.ai/blog/capacity-not-ambition</guid>
      <pubDate>Fri, 14 Aug 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Revenue plans are limited by how many hours a team has, not by how much ambition it has. What changes when that stops being true.</description>
    </item>
    <item>
      <title>Adopting AI is not a strategy</title>
      <link>https://revtech.ai/blog/adopting-ai-is-not-a-strategy</link>
      <guid isPermaLink="true">https://revtech.ai/blog/adopting-ai-is-not-a-strategy</guid>
      <pubDate>Fri, 07 Aug 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Most GTM organizations have adopted AI and changed almost nothing about how work gets done. Why tool adoption and operating-model change are different projects.</description>
    </item>
    <item>
      <title>Govern agents before you scale them</title>
      <link>https://revtech.ai/blog/governing-agents-before-scaling-them</link>
      <guid isPermaLink="true">https://revtech.ai/blog/governing-agents-before-scaling-them</guid>
      <pubDate>Fri, 31 Jul 2026 00:00:00 GMT</pubDate>
      <dc:creator>Colin Brown</dc:creator>
      <description>Teams that scale agentic work set permissions, approval thresholds, and audit first. A short argument for governance as an enabler.</description>
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